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SALES PRINCIPLES |
COURSE NUMBER: MKT 120
SEMESTER CREDIT HOURS: 3
PREREQUISITES: None
CATALOG COURSE DESCRIPTION: This course is a study of the personal selling process with special emphasis on determining customer needs, and developing effective communications and presentation skills.
SYLLABUS:
REQUIRED TEXT: ABC's of Relationship Selling, 8th edition by Charles M. Futrell, Irwin/McGraw-Hill,ISBN# 0-07-3203157 TRIPS TO CAMPUS REQUIRED: 0 ACCESS CODE REQUIRED: No ORIENTATION INFORMATION: N/A INSTRUCTOR: Marty Flynn INSTRUCTOR E-MAIL: marty.flynn@gvltec.edu INSTRUCTOR'S NOTE: Instructor can be reached directly at 250-8066 for any questions prior to start of class or any time during the term. DISTANCE LEARNING ATTENDANCE POLICY: In order to avoid access denied status, students should make contact with their instructor within the first three days of class. Attendance in an online class is defined by correspondence and the student is expected to demonstrate, at least once a week, that he/she is actively involved and is corresponding in the class. Examples of activities that can be used to demonstrate this involvement include, but not limited to the following: posting/receiving e-mails, participating in online course discussions via bulletin boards and chat rooms, and completing and submitting course assignments. Students not meeting the minimum attendance/correspondence requirement may be withdrawn with a grade of "W" or "WF" based upon the student's academic standing at the last date of attendance/correspondence. Email through WebCT will be the primary means of communication, especially when the student is having difficulty answering a question or solving an exercise or a problem. For your instructor to help you effectively, please provide as much information as possible when communicating and it is the student's responsibility to check all virtual correspondence (email, bulletin board) regularly. College Online strongly encourages communication with your instructor.
WITHDRAWAL POLICY: Students are responsible for completing the required forms for dropping/withdrawing from course(s) and failure to do so will result in a performance grade, usually a grade of" F ". Click here for the last day to withdraw: Important Dates